EHPEA

Strengthening Cold Chain Logistics to Boost Ethiopia’s Horticulture Exports

Perishable goods like fresh fruit and vegetables, ornamental flowers, pharmaceuticals, and chemicals are considered temperature-sensitive sectors and required to be maintained at specific temperature during storage and transportation.

Transportation and distribution of fresh food products is a substantial and increasing part of the economic activities throughout the world. Unfortunately, fresh food transportation and distribution not only suffers from significant spoilage and waste but also from dismal efficiency due to tight transit timing constraints between the availability of harvested food and its delivery to the retailer.

Cognizant of this this valid essence of agro-logistics to fully unleash the potential of Ethiopian horticulture export industry particularly fruit and vegetables, H.E Ato Dhenge Boru, State Minister of Ministry of Transport and Logistics in partnership with EHPEA hosted a targeted convening on Saturday at Skylight Hotel here in Addis Ababa in the presence of, among others, senior leaders of Ethiopian Maritime Affairs Authority (EMA), Ethiopian Shipping Lines(ESL). Ethio-Djibouti Railway (EDR), all shipping companies and their representatives operating in and from Ethiopia and plantations working on fruit, vegetables and flowers.

Ato Dhenge stated that it is not a matter of choice rather a question of necessity to create the right eco-system for cold chain logistics in the country to be competitive in the global fresh produce supply chain. The state minister went on to say that the incumbent government is undertaking several reforms so as to create an enabling environment for local and international companies and agricultural farms operating in Ethiopia to become competitive internationally.

He reiterated the readiness of his government and his Ministry to transform the cold chain legal framework and infrastructure than ever before to bring breakthrough in the export of fresh produce from Ethiopia and create decent jobs for fellow compatriots in the Country.

Ato Tewodros Zewdie, Executive Director of EHPEA, on his part stated that big fruit and vegetable farms are operating in Ethiopia and the demand for cold warehouses, cold trucks and reefer containers is increasing a lot. He called on all parties to work in unison to unlock the potential of the country and benefit from the massive opportunities.

From the deliberations it was established that there are a minimum of more than 5 thousand new reefer container demand from the horticulture farms that are going to export to Europe, Middle East and various destinations across the globe.

The convening has also served as an important platform to have joint planning and preparation among horticulture plantations, , logistic service providers, and the Ministry of Transport and Logistics(MoTL).

The Minister underscored that the platform will continue in a structured manner.

Bolstering capacity to combat FCM risks

The Ethiopian Horticulture Producers and Exporters Association (EHPEA) has continued to step up efforts of committed interventions in combating the False Codling Moth (FCM), a major threat to Ethiopia’s cut-flower export.

Enhancing capacity through intensive training is one of EHPEA’s prime partnership interventions to address FCM risks and maintain compliance with EU export requirements while ensuring the sustainability and competitiveness of Ethiopia’s floriculture industry.

Accordingly, a three-day advanced training on FCM identification and management was held from 3-5 March, with the participation of trainers and inspectors from EHPEA and the Ethiopian Agriculture Authority (EAA) respectively.

As part of the implementation of EHPEA and CABI joint project supported by Trademark Africa (TMA), the training was delivered by CABI aimed at enhancing the knowledge and skills of experts as well as improving the systems approach implementation for compliant cut-flower roses exported to EU markets.

The theoretical sessions were accompanied by a practical field tour to Friendship Flower Farm with on-site activities including, scouting for different life stages of FCM, pheromone trap placement, agrobacterium removing, inspection at critical control points, traceability procedures and farm-level systems for risk profiling and communication.

The classroom sessions covered topics including, FCM identification, FCM management using IPM approach, EU phytosanitary requirements and systems approach implementation, risk communication and report writing among others.

Sowing success: Gender-Responsive Horticulture through Strategic Interventions

Promoting gender equality and women empowerment within the horticulture industry, the Ethiopian Horticulture Producer Exporters Association (EHPEA) has continued its strengthened interventions in ensuring safe, conducive and sustainable working environment through different measures.

Women make up 80% of Ethiopia’s workforce in the horticulture industry generating hundreds of millions of hard currency among other significant socioeconomic benefits.

As part of ongoing efforts, EHPEA has organized experience-sharing visits among commercial farms with focus on creating inclusive, safe, and conducive workplaces, particularly for women and youth employees.

The experience-sharing tours were made to farms with cases of childcare facility as well as with strategic gender intervention and workforce nutrition program, providing valuable insights into practical approaches for creating inclusive and supportive workplaces in the horticulture sector.

The first stop of the tour was at Florensis Group Farms in Koka, which established a daycare facility in the neighborhood currently serving more than 35 children of women employees.

During the visit, discussions were held on push factors to the establishment of the daycare center as well as on the operational and management challenges. The business case and long-term benefits of providing onsite childcare services were also discussed on the occasion.

The Farms management highlighted that the daycare center has contributed to improved employee productivity, reduced absenteeism, enhanced staff retention, and increased job satisfaction among women workers.

The next tour was made to Zuquala Horti Farm where strategic gender intervention and workforce nutrition programs are being implemented.

The participants drawn from Holeta, Bishoftu, Sebeta and Batu clusters had the opportunity to see firsthand insights into the Farm’s ongoing gender-inclusive and empowering initiatives, workforce nutrition program, worker safety and occupational health practices, clinic services to employees as well discussed on the functional grievance handling mechanisms and workers’ rights protection systems.

It was learnt on the occasion that the Farm is demonstrating strong commitment to improving working conditions, promoting gender equity, and ensuring employee wellbeing through structured systems and practical interventions.

The initiatives at Florensis Koka and Ziquala-Horti Farm serve as good practices that can be replicated and scaled up across other commercial farms to enhance women’s participation, productivity, and overall workforce wellbeing.

It was also strongly emphasized that local government support plays a critical role in promoting and facilitating access to land for the future establishment of such daycare facilities which hugely contribute to the ongoing interventions in empowering women within the industry.

The New Green Rush: Africa’s Horticultural Boom & HortiFlora Expo

The 10th edition of HortiFlora Expo will take place from 24 to 26 March 2026 at Addis International Convention Centre in Ethiopia’s capital Addis Ababa, providing golden opportunities for the booming Africa’s horticulture.

Driven by high local demand and export markets coupled with increased investments in climate-smart and hi-tech agricultural practices with prime focus on high value crops and sustainability, Africa’s horticulture industry has been experiencing rapid growth, generating huge amount of foreign currency and employment opportunities.

Accompanied also by policy support, Africa secures significant horticulture export earnings annually, from few billions in 2003 to over ten billions of U.S. dollars in a decade period, according to the 2025 joint report by FAO and OECD.

Africa’s rapid horticulture export with improved access to international markets is facing a prime challenge in cold chain logistics.

Organized by the Ethiopian Horticulture Producers and Exporters Association (EHPEA) in collaboration with HPP Worldwide, this year’s Expo has already registered more than 130 with a record number of foreign participants.

As an annual premier global hub, the International Floriculture and Horticulture Trade Fair (HortiFlora Expo 2026) in Ethiopia is set to showcase the continent’s potential and rapidly growing horticulture, particularly the country’s trajectory growth in the industry.

Compared to other countries with industry experiences of hundreds years and several decades, Ethiopia’s horticulture has been witnessing dramatic growth within two decades, whereby the country has become the second largest flower exporter in Africa.

The momentum is further fuelled by several factors, including the recently launched 10-year National Horticulture Strategy focusing on tech-driven sustainable horticulture aimed at bringing about boosted socioeconomic gains while fostering agro-industrial development.

HortiFlora Expo 2026 brings together producers, exporters, buyers, technology providers, input suppliers, investors, logistics providers and policy makers from across the world, facilitating global networks for real business and investment opportunities.

The upcoming Expo, therefore, plays an important role in connecting Africa with global players for potential markets, innovative solutions and investments opportunities particularly in logistics, cold chain infrastructure and packaging.

On the sideline of the Expo, discussions will be held on crucial topics including, food safety and consumer trends, circular solutions, sustainable finance, AI and sustainability, market trends in fruits and vegetables, essence of Horti-park, sea freight, and gender and sustainability.

With 150+ expected exhibitors, HortiFlora Expo 2026 facilitates crucial platform for those who are keen to connect with and exploit the opportunities from Africa’s horticulture potential.

Contact Info

Location : Micky Leyland Avenue on the Road to Atlas Hotel, NB Business Center; 6th floor; Room #603
Phone : +251 11 6636750
P.O.Box: 22241 Code 1000
Email: info@ehpea.org

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