Agro-logistics described critical part of horticulture sector

One of the Hortiflora Expo sideline panel discussions which witnessed active participation of visitors and academicians was held Friday March 15, 2019 with the title: “The Need for Smart and Cool Agro-Logistics in Ethiopia”.
The need for introducing smart and cool agro-logistics is extremely important for the development of Ethiopia’s horticulture sector. It was emphasized during the discussion that from production point to service delivery the cool chain should be one chain and inter-connected. Agro-logistics is a critical part of the horticulture sector because its export hinges on temperature-monitored mode.

Ethiopian Cargo Managing Director Fitsum Abadi who was also a panelist on the occasion said that Ethiopian is investing in compartmentalized cold storage and training of human power needed in using the cool chain equipment. Moderated by the Netherlands Ambassador, Bengt Van Loosdrecht, the panel highlighted that there exists capacity gap in various sectors in the country’s logistics and that attention need to be given to the relationship between logistics and human resource.

CSR ensures sustainability, mutual growth

The panel discussion entitled “Corporate Social Responsibility as a Roadmap to Social Sustainability in the Horticulture Sector” reflected on the practices and challenges of doing responsible business in the horticulture sector.

A healthy horticulture sector is a socially responsible sector in which companies throughout the horticulture cluster balance social, ecological and economic considerations. The concept and practice of corporate social responsibility in the horticulture sector was convened in a panel discussion which was held as part of the HortiFlora Expo on Thursday March 14, 2019 at Millennium Hall, Addis Ababa.

This panel, chaired by Yassin Legesse, EHPEA board member, brought together both local and foreign experts.

Yassin underlined corporate social responsibility is no more an option but mandatory in the Ethiopian market. He added companies need to incorporate CSR in their overall company strategies and objectives.

According to participants, the concept of CSR is often neglected or underestimated in Ethiopia. Hence, continuous discussions and dialogue need to be organized.


Experts and panel participants said that easing ways of accessing finance and opportunities is instrumental in unleashing the horticulture and related sectors potential of the country thereby making meaningful contribution to national development.

Chaired by EHPEA Chairman Zelalem MesseleHortifloara Expo sideline event on ‘Investment and Financing Opportunities for the

Horticulture Sector’panel discussion was held on March 13, 2019 at Axum Meeting Hall, Millenium Hall in the presence of panelists withdrawn from the Oromia and Amhara Investment Commissions, the Development Bank of Ethiopia, Zemen Bank as well as German DG Bank.

The panel emphasized that exploiting opportunities at hand and expanding the horticulture sector could progressively enhance the nation’s earning from the sector.

It was noted during the discussion that the Development Bank of Ethiopia is expected to introduce better financing opportunities for investors interested to operate in the sector. Compared to the private banks the Development Bank of Ethiopia is providing the highest interest rate on loan. Thus, it was suggested by the participants that DBE needs to reconsider its regulation on loan and related procedures and create uncomplicated financing structure with the objective of encouraging ongoing and new investment undertaking in the field.

Towards realizing Ethiopia as ‘Africa’s Chille’

Hortiflora sideline deliberation conducted on March 14, 2019 the Millenium Hall on “Ethiopia’s Potential to Produce and Export Vegetable Seed” stressed on the need for reconsidering restrictions on smallholder farmers vegetable seed multiplication and strengthening of implementation capacity of relevant governmental body on vegetable seed multiplication.

Panelists indicated that the commitment of the Government of Ethiopia to allow more and more foreign direct investments and that there exist high chance for increased vegetable import and investing in vegetable seed production for export in Ethiopia.

One of the panelists, BASF Vegetable Seeds Ethiopia Managing Director and Country Head Ben Depraetere, pointed out that the conducive climate and diverse agro-ecology of Ethiopia allows the growing and production of all vegetables in Ethiopia.

Stating that Chille is world’s largest vegetable producer, Mr. Ben said Ethiopia has a lot of advantages to become “Africa’s Chille” in vegetable seed production.  In this respect, strong regulatory system and policy framework should be in place to empower pertinent governmental organ administering national vegetable seed production.  During the discussion OCP’s Amin Jemal highlighted the role of applying modern agri techniques particularly sound management of drip irrigation for the success of vegetable production.

The panel was moderated by Professor Derbew Belew of Jimma University’s College of Agriculture and Veterinary Medicine.

The 7th Hortiflora 2019 expo, an international horticulture and floriculture trade fair, was held in Addis Ababa.

The 7th Hortiflora 2019 expo, an international horticulture and floriculture trade fair, was held in Addis Ababa. The trade fair, themed “The Future is Horticulture,” was conducted at the Millennium Hall from March 13 to 15, 2019.

On the expo 115 national and international companies exhibited with a goal of “promoting their export produce, meet Ethiopian horticulture growers as well as showcase the country’s potential”. Horticulture input supply, different varieties of flowers, cuttings, fruit and vegetable seedlings, fruits, vegetable & herb were displayed.

Ethiopia’s President Sahle-Work Zewde, present at the opening ceremony, remarked that the horticulture industry is among the major employers and exporters in Ethiopia despite being only fifteen years old. She also called for increased efforts to extend what has been achieved in floriculture to other sectors in horticulture.

The fair was also a good platform connecting exhibitors with business opportunities, while presenting visitors with an array of choices that have to do with flowers for all occasions.

EHPEA, ITA provide training for company representatives

The Ethiopian Horticulture Producer Exporters Association (EHPEA) and Italian Trade Agency (ITA) jointly offered training in Addis to representatives of various horticultural companies. The training, offered at EHPEA’s Meeting Hall, was aimed at developing the companies sales and marketing skills to enable them approach international market actively.

Building upon the cooperation that started three years ago on the occasion of exhibition, ITA has set aside a corner for the Association to take part in the internationally renowned Macfrut Exhibition due to be staged in Italy from 8 – 10  May 2019. The Italian Development Cooperation Agency (IDCA) has so far sponsored companies from Ethiopia to participate in the event.

ITA Trade Commissioner Simona Autuori said Italian businessmen have invested about 15 million Euros in Ethiopia’s horticulture sector. The investors have been providing support towards boosting productivity of those engaged in the sector. Over the last couple of years, the state of political instability in the country somehow affected the involvement of Italian investors in Ethiopia because investors often opt for stable investment climate. Apart from this, they have been providing support to Ethiopian traders of coffee and horticulture in finding clients.

The training, concluded this week, was backed by a farm visit.

Ethiopia, Netherlands ink agreement to cooperate on logistics

Ethiopia’s Minister of Transport and representative of the Netherlands Government signed agreement to work together on transporting and handling of logistics, according to Embassy of the Netherlands in Ethiopia.

Flying Swans is a program that aims to set up a chain of cool logistics from Ethiopia to Djibouti. Maintaining temperature of fruit and vegetables while transporting by train and by sea in refrigerated containers is essential in export.

The potential for cooperation is huge, as Ethiopia could generate millions in import income and create millions of jobs. The Netherlands, a global player in international logistics, intends to assess the possibilities for Ethiopia.

New device said vital to raise Ethiopia’s floriculture

Addis Ababa — The Ethiopian Horticulture Producer Exporters Association, Flower Watch and flower farms Tuesday deliberated on the findings of assessment conducted on the application of a new device meant to track temperature in transporting flowers from farm to marketplace.

The new device, Data Loger, is capable of recording the cool chain performance of flowers.EHPEAin association with flower farms and stakeholders worked together and assessed practices of farms in Bishoftu, Holeta, Sebeta and Koka with a view to addressing bottlenecks in flower export.

Presenting the assessment findings, Henk de Groot, a Consultant from the Netherlands, noted that the new device is instrumental in taking Ethiopia’s floriculture a step ahead because it is advantageous to properly record temperature rise and fall on transporting flower.

The consultative meeting also discussed ways of improving the cool chain performance from farm to market destinations through tracing possible frailties in the chain. The performances of Kenya and Ethiopia on cool chain performance was also considered in comparison during the meeting.

National Initiative Launched to improve Ethiopia’s Investment

National Initiative Launched to improve
Ethiopia’s Investment Climate

Prime Minister Abiy Ahmed launched a national initiative to improve Ethiopia’s investment climate. The Initiative is an integral part of Ethiopia’s Action Plan for Jobs. It will make Ethiopia a competitive place to start and grow businesses.

Ethiopia needs job creating growth. Successful businesses and entrepreneurs drive jobs growth.

The government has an essential role in identifying and addressing constraints that prevent the private sector from growing and generating jobs.

The National Initiative identifies over 80 distinct actions to be delivered across 10 government agencies. With clear direction from the PM, the reform measures will be monitored by the Policy and Performance Unit of the PMO and coordinated by the Ethiopian Investment Commission.

Contact Info

Location : Micky Leyland Avenue on the Road to Atlas Hotel, NB Business Center; 6th floor; Room # 603

Phone : +251 11 6631760/6750

P.O.Box: 22241 Code 1000


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